Hi, I'm Ariane Poulon

I help local tourism businesses improve their online visibility with SEO & content strategies

How I can help you

Audit

Identify your challenges and opportunities

Deliverables: 10-page audit + industry guide (PDF)

Cost: Free

Timeline: 4 days

Local optimization

Website optimization

Make your website search-engine friendly and optimize your pages for the right keywords.

Deliverables: Technical + on-page report (PDF)

Cost: Starts at 1200€

Timeline: 3-5 weeks

Website optimization

Content strategy

Publish optimized blog posts to reach topical authority and use topic clusters for extra visibility.

Deliverables: content brief for each page (keyword, meta data, outline, linking, optimization tips)

Cost: Starts at 1500€

Timeline: 4-6 weeks

Websites with blogs have 55% more visitors and spend 62% less than with traditional marketing.

Tracking

Make your website search-engine friendly and optimize your pages for the right keywords.

Deliverables: Technical + on-page report (PDF)

Cost: Starts at 1200€

Timeline: 3-5 weeks

92% of people will never click past the 1st page of Google and 70% of all clicks go to the top 5 results.

6-12 months to get visible results

SEO is a long-term strategy, it takes time but it has long-lasting and sustainable results (SemRush)

Effective to get more bookings

It’s better to generate sales, 80% of people ignore paid ads and trust organic results more (DataBox)

Best return on investment

It’s cheaper as advertising, it can reduce the cost of customer acquisition by 90% (Terakeet)

You want to understand the basics of SEO?

Download your industry guide

Surf

Surf schools and surf camps

Download

Food

Food/wine tours and cooking classes

Download

Outdoors

Nature and adventure tours

Download

Others

Guided tours, hotels, restaurants, retreats

Download

My setup

The tools and softwares I use for my SEO and content work

I use SE Ranking for identifying technical issues such as security, sitemap, 404 errors, broken links.

It's my favorite tool for finding keywords with search volume and difficulty in different countries.

I built my own automatized Sheets for on-page optimization, local SEO and content strategies.

I use it for other technical issues such as site structure, indexing, duplicate and missing meta data.

My projects

en_GBEnglish (UK)